Digital printing refers to ways of printing straight from digital files direct to paper, textiles and other materials. Printing direct to paper for various finishing options such as photos, books and even large format prints.
The creation and design is done via desktop publishing or professional graphic design packages and is then sent to digital printing machines which use laser or inkjet technology.
The methods used are pretty standard these days and digital printing has been use extensively throughout the globe and a wide variety of market places. The benefits for digital printing are clear to see.
- lower costs for short run printing than conventional print
- virtually no set up costs per unique print (historically setup costs before where huge)
- no physical printing plates needed
- quicker printing timescales
- print from just ONE copy upwards
- personalisation can be incorporated with variable data
- supply chain can be connected globally
There is a wide variety of uses for digital printing as outlined below:
- books on demand (publishing on demand)
- fine art prints
- poster printing
- short run business stationary and business cards
- manuals and technical books
- large format printing for exhibitions
- digital textile printing
- variable data printing